Tools to Engage Webinar Series Part 1: Engage to Change

Maria Mottola, Executive Director of the New York Foundation and Julia Watt-Rosenfeld, Director of Community Organizing and Advocacy at Cypress Hills Local Development Corporation join BMP staff for the first Tools to Engage Webinar to discuss the development and implementation of the “Engage to Change” guide.


SALTA Leadership Training

SALTA (Salud Ambiental Lideres Tomando Accion – Environmental Health, Leaders Taking Action) is a web-based, interactive leadership development curriculum that provides community leaders with skill-building training in community organizing, policy advocacy, building power, community health, environmental justice and effective communication.

SALTA is a key component to ensuring that EHC achieves our core mission. More than education, SALTA is integrated with EHC’s organizing and advocacy efforts to achieve environmental and social justice.

SALTA programs represent the organic educational efforts of the different campaigns, teams, leaders, and staff that make up EHC and were designed specifically for our leaders based on our local efforts. We began SALTA trainings in 1996, and now more than 2,000 individuals have been trained.

Developed and field tested by EHC staff and leaders during the past 15 years, SALTA uses a popular education approach that makes the training inclusive and accessible to all participants. Trainings are based on the knowledge, skills and real-world experiences of EHC staff, leaders and training participants.

Popular education, which has varying interpretations, is best defined by the practice where participants share their own understanding and feelings about a specific topic or issue and that understanding and feelings are considered valid. The idea of popular education (often described as “education for critical consciousness”) as a teaching methodology came from a Brazilian educator and writer named Paulo Freire, who was writing in the context of literacy education for poor and politically disempowered people in his country. It’s different from formal education (in schools, for example) and informal education (learning by living) in that it is a process which aims to empower people who feel marginalized socially and politically to take control of their own learning and to effect social change.

The SALTA sessions improve participants’ sense of belonging to a community as participants and stakeholders of their societies. They begin to see themselves as empowered members who can make change.


Learning Circles for Root Cause Analysis

This handout from BMP offers information and a process to engage staff and constituent partners in learning circles focused on root cause analysis. It describes how to organize the leaning circle, set it up for success and provides tips for the facilitator.

The purpose of a learning circle is to develop a deeper understanding of community problems and issues experienced by agency constituents. The learning circle fosters critical thinking and analysis among circle participants, who begin to form and re-examine their assumptions about their role in community life and their ability to propose solutions for community change.


Social Movements and Philanthropy: How Foundations Can Support Movement Building

On page 17 of this report, social service organizations are identified as places that have not been organized to contribute to social change efforts. The author cites the Building Movement Project’s Social Service and Social Change: A Process Guide (http://www.buildingmovement.org/blog/entry/22?news/entry/22) as a tool to increase engagement as well as noting other strategies for recruitment.


Overview of Current Advocacy Evaluation Practice

This brief offers an overview of current practice in the new and now rapidly growing field of advocacy evaluation. It highlights the kinds of approaches being used, offers specific examples of how they are being used and who is using them, and identifies the advantages and disadvantages of each approach.


Nonprofits and Lobbying

This document provides the lobbying rules for nonprofit, 501(c) (3) organizations.


An Advocacy Theory of Change

This tool can be used to design an “advocacy” theory of change. It leads a group through six questions for discussion, provides facilitation tips, and several graphic representations of what final strategies might look like.


Forces for Good: The Six Practices of High-impact Nonprofits

This book, first published in 2007, is a guide to how nonprofits achieve extraordinary social impact. After studying 12 nonprofit, the authors identified six practices that lead to success. Advocacy and constituent engagement are key.


Nonprofits Must Speak Out about Poverty and Income Inequality

This paper makes the case for nonprofits to work to ameliorate income inequality beyond providing services to those who are already poor or are in danger of falling out of the shrinking middle class and into poverty.


Everyday Advocacy Resources

From advocacy toolkits and informative “how to” sheets to recent opinion pieces and material about federal, state, and local lobbying laws, this section of the National Council of Nonprofits website provides resources to nonprofit leaders about ways to advance their missions through everyday advocacy.